One in three businesses are unsure about their 2019 online strategy and even major brands are missing opportunities to engage their customers and visitors to their website, according to a new survey.
- One in three (37 percent) of respondents admitted they are not answering potential customer questions adequately enough on their own website.
- This was followed by virtually one in three (32 percent) who said that they are not actively retargeting visitors to their website. This means that companies are missing the chance to market their businesses to users who have already engaged with their brand.
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One in three businesses are unsure about their 2019 online strategy – ZDNet